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Ebook Finance - Capital Markets, Financial Management, and Investment Management: Part 2
Ebook Finance - Capital Markets, Financial Management, and Investment Management: Part 2 presents the following content: The Corporate Financing Decision; Financial Engineering, Asset Securitization, and Project Financing; Capital Budgeting: Process and Cash Flow Estimation;...Please refer to the documentation for more details.
439 p apd 26/09/2023 22 0
Từ khóa: Ebook Finance, Capital Markets, Financial Management, Investment Management, Capital Budgeting Techniques, Managing Current Assets, Financial Risk Management
Ebook The past, present and future of international business & managementpart: Part 2
Ebook The past, present and future of international business & managementpart: Part 2 includes contents: Building competitive advantage in a global environment: leadership and the mindset; Top management teams and societal context: the international dimensions of top management; Managing the fragmented value chain of global business: exploitative and explorative offshoring toward emerging market economies;...
297 p apd 26/08/2023 47 0
Từ khóa: International business, International management, International management research, Global business, Emerging market economies, Global marketing strategy, Multinational enterprise
Ebook Management Information Systems: Managing the digital firm (Thirteenth edition - Global edition): Part 2 presents the following content: Chapter 9: achieving operational excellence and customer intimacy: enterprise applications; chapter 10: e-commerce: digital markets, digital goods; chapter 11: managing knowledge; chapter 12: enhancing decision making; chapter 13: building information systems; chapter 14: managing projects; chapter 15:...
312 p apd 21/07/2023 43 0
Từ khóa: Digital age, Information Technology infrastructure, Managing systems, Digital markets, Managing knowledge, Enhancing decision making
Ebook Marketing management (14e): Part 2
Ebook Marketing management (14e): Part 2 includes contents: Part 5 shaping the market offerings, part 6 delivering value, part 7 communicating value, part 8 creating successful longterm growth, appendix sonic marketing plan.
466 p apd 21/07/2023 26 0
Từ khóa: Ebook Marketing management, Marketing management, Shaping the market offerings, Delivering value, Communicating value, Creating successful longterm growth
Ebook Marketing management (14e): Part 1
Ebook Marketing management (14e): Part 1 includes contents: Part 1 understanding marketing management, part 2 capturing marketing insights, part 3 connecting with customers, part 4 building strong brands.
346 p apd 21/07/2023 31 0
Từ khóa: Ebook Marketing management, Marketing management, Capturing marketing insights, Connecting with customers, Building strong brands, Marketing strategies
Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 1
Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 1 includes contents: Chapter 1: The global marketing task; Chapter 2: Theoretical foundations; Chapter 3: Cultural foundations; Chapter 4: Country attractiveness; Chapter 5: Export expansion; Chapter 6: Licensing, strategic alliances, FDI.
225 p apd 21/07/2023 31 0
Từ khóa: Ebook Global marketing, Global marketing, Foreign entry, Local marketing, Global management, Country attractiveness
Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 2
Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 2 includes contents: Chapter 7: Understanding local customers; Chapter 8: Local marketing in mature markets; Chapter 9: Local marketing in new growth markets; Chapter 10: Local marketing in emerging markets; Chapter 11: Global marketing strategy; Chapter 12: Global products and services; Chapter 13: Global branding; Chapter 14: Global pricing;...
465 p apd 21/07/2023 30 0
Từ khóa: Ebook Global marketing, Global marketing, Foreign entry, Local marketing, Global management, Local marketing in emerging markets, Global marketing strategy
Ebook Entrepreneurship 21st century business (2e): Part 2
Ebook Entrepreneurship 21st century business (2e): Part 2 includes contents: Chapter 4 market your business; chapter 5 human resource management; chapter 6 finance, protect, and insure your business. Please refer to the documentation for more details.
97 p apd 21/07/2023 28 0
Từ khóa: 21st Century business entrepreneurship, Business entrepreneurship, Market your business, Human resource management, Marketing business, Careers for entrepreneurs LRMR
Ebook The future of finance: A new model for banking and investment – Part 1
Ebook The future of finance: A new model for banking and investment – Part 1 presents the following content: Chapter 1: globalization, emerging markets, and the savings glut; chapter 2: the rise of derivatives and systemic risk; chapter 3: the too-big-to-fail bank, moral hazard, and macroprudential regulation; chapter 4: corporate governance and remuneration in the banking industry; chapter 5: bank capital safeguards: additional capital...
120 p apd 21/07/2023 35 0
Từ khóa: Ebook The future of finance, Banks and banking, Portfolio management, Global financial crisis, The financial crash, Emerging markets, Macroprudential regulation
Ebook Financial institutions management (6th edition): Part 1
Part 1 book "Financial institutions management" has contents: The financial services industry - insurance companies; the financial services industry - mutual funds and hedge funds; risks of financial intermediation, interest rate risk, market risk, the financial services industry - finance companies,...and other contents.
394 p apd 28/06/2023 14 0
Từ khóa: Financial institutions management, The financial services industry, Insurance companies, Financial intermediation, Interest rate risk, Market risk, The financial services industry
Ebook Global money markets: Part 2
Ebook Global money markets: Part 1 presents the following content: Chapter 8 repurchase and reverse repurchase agreements, chapter 9 short-term mortgage-backed securities, chapter 10 short-term asset-backed securities, chapter 11 futures and forward rate agreements, chapter 12 swaps and caps/floors, chapter 13 asset and liability management, chapter 14 bank regulatory capital. Please refer to the documentation for more details.
210 p apd 27/12/2022 11 0
Từ khóa: Ebook Global money markets, Global money markets, Reverse repurchase agreements, Short-term mortgage-backed securities, Short-term asset-backed securities, Liability management
Ebook Marketing: An introduction (13th edition) - Part 1
Ebook Marketing: An introduction (13th edition) - Part 1 has present the contents defining marketing and the marketing process; understanding the marketplace and customer value; customer value-driven marketing strategy: creating value for target customers; managing marketing information to gain customer insights; analyzing the marketing environment;...
388 p apd 28/02/2022 94 0
Từ khóa: Marketing: An introduction, Marketing management, Defining marketing, The marketing process, Customer value-driven marketing strategy, Business buyer behavior
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