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Ebook "101 marketing strategies for accounting, law, consulting, and professional services firms" has provided a well-designed blueprint for selling professional services that skillfully draws upon his more than thirty years in the field. This practical, highly focused guide to the selling process can help our firms achieve sales successes measured not only by effort but also by bottom-line results.
289 p apd 27/01/2024 14 0
Từ khóa: 101 marketing strategies, Marketing decision making, Strategic planning, Customer relations management, Marketing strategies for accounting, Professional services firms
The focus of this book is not on the mathematics or theory, but on the practical application. Formulas and equations will only be included when absolutely needed from a practitioner’s perspective. It is also not our aim to provide exhaustive coverage of all analytical techniques previously developed, but rather to cover the ones that really provide added value in a business setting.
252 p apd 28/11/2023 96 0
Từ khóa: Management data processing, Decision making, Data processing, Big data, Management statistical methods.
Ebook Sales management: Analysis and decision making (6th edition) - Part 2
Continued part 1, part 2 of ebook "Sales management: Analysis and decision making" provides readers with contents including: determining salesforce effectiveness and performance; evaluating the effectiveness of the organization; evaluating the performance of salespeople; key issues in evaluating and controlling salesperson performance;...
200 p apd 28/10/2023 39 0
Từ khóa: Sales management, Sales executive panel, Sales organization audit, Making sales management decisions, Evaluating the performance of salespeople, Salesperson job satisfaction
Ebook Accounting and finance for non-specialists (Seventh edition): Part 2
Ebook Accounting and finance for non-specialists (Seventh edition): Part 2 includes contents: Chapter 7 cost–volume– profit analysis, chapter 8 full costing, chapter 9 budgeting, chapter 10 making capital investment decisions, chapter 11 financing a business, chapter 12 managing working capital, Appendix A: Glossary of key terms, Appendix B: Solutions to self-assessment questions, Appendix C: Solutions to review questions, Appendix D:...
346 p apd 26/08/2023 49 0
Từ khóa: Accounting and finance for non-specialists, Financial accounting, Management accounting, Financial management, Full costing, Making capital investment decisions
Ebook Managerial economics (Seventh edition): Part 1
Ebook Managerial economics (Seventh edition): Part 1 presents the following content: Chapter 1: introduction to economic decision making, chapter 2: optimal decisions using marginal analysis, chapter 3: demand analysis and optimal pricing, chapter 4: estimating and forecasting demand, chapter 5: production, chapter 6: cost analysis.
304 p apd 26/08/2023 43 0
Từ khóa: Ebook Managerial economics, Managerial economics, Decision making, Economic decision making, Demand analysis, Optimal pricing
Ebook Managerial economics (Seventh edition): Part 2
Ebook Managerial economics (Seventh edition): Part 2 presents the following content: Chapter 7: perfect competition; chapter 8: monopoly; chapter 9: oligopoly; chapter 10: game theory and competitive strategy; chapter 11: regulation, public goods, and benefit-cost analysis; chapter 12: decision making under uncertainty; chapter 13: the value of information; chapter 14: asymmetric information and organizational design; chapter 15: bargaining...
520 p apd 26/08/2023 43 0
Từ khóa: Ebook Managerial economics, Managerial economics, Decision making, Perfect competition, Game theory, Benefit-cost analysis
Ebook Management Information Systems: Managing the digital firm (Thirteenth edition - Global edition): Part 2 presents the following content: Chapter 9: achieving operational excellence and customer intimacy: enterprise applications; chapter 10: e-commerce: digital markets, digital goods; chapter 11: managing knowledge; chapter 12: enhancing decision making; chapter 13: building information systems; chapter 14: managing projects; chapter 15:...
312 p apd 21/07/2023 43 0
Từ khóa: Digital age, Information Technology infrastructure, Managing systems, Digital markets, Managing knowledge, Enhancing decision making
Ebook Enterprise: Entrepreneurship and innovation – Part 1
Ebook Enterprise: Entrepreneurship and innovation – Part 1 presents the following content: Chapter 1 what is enterprise and where do we find it? chapter 2 what entrepreneurs are like, and what they do; chapter 3 innovation and its management; chapter 4 learning, decision-making and leadership; chapter 5 the personal enterprise environment; chapter 6 the enterprise environment and the entrepreneurial response; chapter 7 the social, public and...
309 p apd 21/07/2023 38 0
Từ khóa: Ebook Enterprise Entrepreneurship and innovation, Decision making, Personal enterprise environment, The enterprise environment, The entrepreneurial response, Multicultural entrepreneurship
Ebook Corporate finance (8th edition): Part 1
Ebook Corporate finance (8th edition): Part 1 presents the following content: Introduction to corporate finance, financial statements and cash flow; financial statements analysis and long term planning, discounted cash flow valuation, discounted cash flow valuation; net present value and other investment rules; making capital investment decisions,...and other contents.
515 p apd 28/06/2023 19 0
Từ khóa: Corporate finance, Financial statements, Financial statements analysis, Long term planning, Discounted cash flow valuation, Making capital investment decisions
Ebook Economics of Financial Markets: Part 1
Ebook Economics of Financial Markets: Part 1 includes the following content: Chapter 1 Asset markets and asset prices, Chapter 2 Asset market microstructure, Chapter 3 Predictability of prices and market efficiency, Chapter 4 Decision making under uncertainty, Chapter 5 Portfolio selection:the mean-variance model, Chapter 6 The capital asset pricing model, Chapter 7 Arbitrage, Chapter 8 Factor models and the arbitrage pricing theory, Chapter 9...
271 p apd 27/08/2022 80 0
Từ khóa: Ebook Economics of Financial Markets, Financial Markets, Economics of Financial Markets, Asset markets, Asset market microstructure, Decision making under uncertainty
Ebook Accounting and finance for the nonfinancial executive: Part 1
Part 1 book “Accounting and finance for the nonfinancial executive” has contents: Financial decision making and analysis, what can you do about your departmental costs, financial forecasting and budgeting, using variance analysis as a financial tool, working capital and cash management,… and other contents.
151 p apd 25/02/2019 436 1
Từ khóa: The nonfinancial executive, Financial decision making, Using variance analysis, Cash management, Working capital, Financial forecasting
Ebook Accounting and finance for the nonfinancial executive: Part 2
Part 2 book “Accounting and finance for the nonfinancial executive” has contents: How to manage inventory, understanding the concept of time value, capital investment decisions, how to analyze and improve management performance, how taxes affect business decisions, understanding financial statements, analyzing financial statements,… and other contents.
154 p apd 25/02/2019 453 2
Từ khóa: The nonfinancial executive, Financial decision making, Capital investment decisions, Understanding financial statements, Analyzing financial statements, Improve management performance
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