Ebook Globalizing ideal beauty: How female copywriters of the J. Walter Thompson advertising agency redefined beauty for the twentieth century - Denise H. Sutton

Ebook "Globalizing ideal beauty: How female copywriters of the J. Walter Thompson advertising agency redefined beauty for the twentieth century" provides readers with contents including: from suffrage to soap - helen lansdowne resor and the women’s editorial department; “good looks supremacy” - advertising an american ideal beauty; selling prestige and whiteness - pond’s cold cream and pond’s vanishing cream case study;...

Từ khóa: Globalizing ideal beauty, Female copywriters, Advertising agency, Women in the advertising industry, Women’s editorial department, Good looks supremacy, The advertising industry