Ebook Big social mobile: How digital initiatives can reshape the enterprise and drive business results

Ebook "Big social mobile: How digital initiatives can reshape the enterprise and drive business results" shows that big data, along with social and mobile media, can improve enterprise performance significantly, but only when implemented in a holistic fashion. This book offers an integrative process that has helped a wide range of businesses enhance what has traditionally made them unique, resulting in transformative results.

Từ khóa: Big social mobile, Digital initiatives, Reshape the enterprise, Drive business results, Electronic commerce, Social media, Mobile communication systems, Big data, Customer services