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Ebook Digital business models: Driving transformation and innovation - Annabeth Aagaard
Ebook "Digital business models: Driving transformation and innovation" collection explores digital business models (DBMs) and theories to contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, and aims to inspire and enable academics, students and practitioners to seize the opportunities posed by...
280 p apd 24/11/2023 30 0
Từ khóa: Digital business models, Driving transformation and innovation, Annabeth Aagaard, The Internet of Things, Intelligent connected vehicles, Industry value-chain perspective, Service markets
Graduate thesis: Implementing marketing mix for logistics services of DHB logistics CO., LTD
The study layout includes 3 chapters: Literature review of marketing mix for logistics service; background of DHB logistics CO., LTD; solutions to complete marketing strategy for logistics services.
67 p apd 19/05/2021 196 0
Từ khóa: Khóa luận tốt nghiệp, Implementing marketing, Logistics services, Marketing mix, Complete marketing strategy
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