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Ebook Innovation and product management: A holistic and practical approach to uncertainty reduction
Ebook "Innovation and product management: A holistic and practical approach to uncertainty reduction" presents the fundamentals of innovation and product management and introduces the reader to a holistic process model with particular focus on innovation and uncertainty. This integrated consideration of innovation management and product innovation within an interdisciplinary approach represents a unique characteristic of this book.
333 p apd 27/01/2024 19 0
Từ khóa: Innovation and product management, Product management, Market driven innovation, Business management, Innovation management, Process oriented framework, Innovation strategy
Ebook Process mining: Data science in action (Second edition)
Ebook "Process mining: Data science in action" is seminal book on process mining, which now discusses the field also in the broader context of data science and big data approaches. It includes several additions and updates, e.g. on inductive mining techniques, the notion of alignments, a considerably expanded section on software tools and a completely new chapter of process mining in the large. It is self-contained, while at the same time...
477 p apd 24/11/2023 13 0
Từ khóa: Process mining, Data science in action, Business information systems, Business intelligence, Business process management, Workflow management, Positioning process mining, Data mining techniques
Part 1 of ebook "Warehouse management: A complete guide to improving efficiency and minimizing costs in the modern warehouse" provides readers with contents including: the role of the warehouse; role of the warehouse manager; warehouse processes - receiving and put-away; warehouse processes - pick preparation; picking strategies and equipment; order-picking methods; warehouse processes from replenishment to despatch and beyond; warehouse...
238 p apd 28/10/2023 26 0
Từ khóa: Warehouse management, The modern warehouse, Business logistics, Materials management, Warehouse operation, Warehouse processes, Warehouse trade-offs, Order-picking methods
Ebook Marketing: An introduction (13th edition) - Part 1
Ebook Marketing: An introduction (13th edition) - Part 1 has present the contents defining marketing and the marketing process; understanding the marketplace and customer value; customer value-driven marketing strategy: creating value for target customers; managing marketing information to gain customer insights; analyzing the marketing environment;...
388 p apd 28/02/2022 96 0
Từ khóa: Marketing: An introduction, Marketing management, Defining marketing, The marketing process, Customer value-driven marketing strategy, Business buyer behavior
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