Ebook The market planning guide: Creating a plan to successfully market your business, product, or service (6th edition) - David H. Bangs

Ebook "The market planning guide: Creating a plan to successfully market your business, product, or service (6th edition)" contains everything needed to develop comprehensive, customized marketing plans and effective and focused marketing strategies for every size business from sole proprietors to Fortune 500 companies. Readers will learn the questions to ask in order to create their own outline for a comprehensive marketing plan, including targeting the most profitable customers, standing out from the competition, pricing to maximize profits, and selling that yields results.

Từ khóa: The market planning guide, Marketing planning, Small business planning, New business enterprises planning, The quick strategic marketing plan, Unique selling proposition, Competitive analysis, Strategic marketing