Ebook Building a marketing plan: A complete guide

The book aims to provide a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read guide. Demanding and savvy customers along with a turbulent marketing environment, require marketers to be highly sensitive to the environmental monitoring systems capable of identifying the latest marketing trends and opportunities and threats at an early stage.

Link đọc ebook: https://bookshelf.vitalsource.com/reader/books/9781606491607/epubcfi/6/2[%3Bvnd. vst.idref%3Dwong001]!/4

Từ khóa: Building a marketing plan, Marketing plan, Marketing Strategy, Marketing books